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Crafting Footwear With Purpose

About Goodsole


Goodsole isn’t just a sneaker brand. It’s a movement born in Aotearoa, built on comfort, style, and purpose.
Every pair is designed to look good, feel good, and do good — creating a community that’s walking toward a better world, one step at a time.

Walking the Walk


At the heart of Goodsole is Treadlightly™, their commitment
to leaving a lighter footprint. For every pair purchased, a tree is
planted in a region of your choice. On top of that, a donation
goes to a charity close to your heart, whether that’s
Sustainable Coastlines, charity: water, or Youthline.
Each sneaker gives back twice, to the planet and to people.

Load video: GS x AS Colour

Sneakers with Purpose

Goodsole sneakers are made with care and intention:

  • Such as organic cotton canvas and recycled footbeds that last.
  • Created in New Zealand and ethically crafted in Southern China, with fair labour practices at the core.
Merchant 1948

Designs That Tell a Story

Our signature collections capture meaningful narratives:

  • A design about coming together, fostering unity and learning through style.
  • Inspired by pivotal life choices; an elegant blend of sustainability and comfort.
  • Bold, complementary aesthetics inspired by walking alongside those we admire.
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Merchant 1948
Beyond The Sneakers

Meet The Founder


Goodsole was founded by Shane Anselmi, whose family has long been at the forefront of footwear in New Zealand. Drawing on decades of experience with Overland Footwear, Shane’s vision for Goodsole is clear: footwear that doesn’t just look good, but makes a meaningful impact.

Join The Movement


Goodsole is more than sneakers. It’s a statement of style with purpose. With every step, you’re part of a journey that combines fashion, sustainability, and social good.

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